Guidelines to create business strategy
For managers seeking competitive advantage with a unique strategic position
The UBS strategy development programme is a superb road map for managers who want to discover viable new business to stay two steps ahead of their competitors and in tune with their customers.
Today, parity in strategic positioning is not enough; keys to achieve value creation and competitive differentiation is vital for long term profitability. Managers need to make strategic thinking a creative process rather than a practice of data collection, analysis and extrapolation in order to discover and exploit a unique strategic position!
Managers on the UBS strategy development programme can expect to discover viable new business based using the following moves:
- Establish who to target as a unique group of customers, what superior products or services to offer them, and how to do this in an efficient and distinctive way .
- Find out how to change the rules of the game and create competitive advantage.
- Overcome sacred cows and industry orthodoxies that impede strategy development through positive crises.
- What are your industry orthodoxies and how can you overcome them?
- Make your strategy development process is democratic.
- Create variety in your strategic planning thinking process.
- Find out how to create passion and commitment in your people.
- How you can build an organisational environment to support new business development.
- How can established companies respond to competitors disruptive innovations?
- How to manage a new strategy next to the current one and, when necessary, respond. effectively to the disruption caused by an invader’s unique strategy.
- How to use ICT to create and sustain advantage.
- Shift your emphasis from innovation as coming up with new ideas to innovation as “scaling up” the ideas of others.
- Organise to meet the challenges of the times.
- Adopt an easy to follow system for crafting today’s - and tomorrow’s - breakthrough business strategies.
For more information call +44 (0)1280 844966 or Email your phone number here and we’ll call you back.
To schedule a non–obligation coaching session, email Teresa.
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