Customer Testimonials
“I was really impressed with the way that you helped us develop our objectives. The strategies that we then put in place to market our flowers really worked. The promotions went off well and our contacts with our buyers improved too. It was so useful to have someone devote that kind of input: I really felt that I more than fully benefited from the programme.”
Andrew May, Managing Director, Mainland Marketing Ltd, for Isles of Scilly Producers
“It was good to meet you too. I really liked working with you and much appreciated your coaching, I hope meet you again in somewhere.”
Jack Xunjie Luo, Operations Manager, A P Moller Terminals, Qingdao Qianwan, China
I got a lot. Until then I was just quoting my company’s name at meetings and in my literature I came away with techniques which I’m really pleased about. This will help me attract and convert more prospects into sales. So thank you.”
Jamie O’Connell, CEO, Credit Control Solutions Ltd, New Romney, Kent
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Featured article
How do you develop a business strategy in your company? |
A Full System to Innovate and Exploit Today’s - and Tomorrow’s - Breakthrough Business Strategies
A whole new dynamic approach to strategy formulation
The typical business owner or management team will find out more about how to create and exploit a unique strategic position with our Full Strategy System for strategy development than they would on most strategy courses.
How to Create a Unique Strategic Position
Our strategy coaching and seminar programmes focus on how a company must make clear and explicit choices based on the answers to three difficult questions: Who should I target as customers? What products and services should I offer them?
How should I do this efficiently and differentiate the business from its competitors?
Our objective is to help companies make these choices so that they can remain in tune with their customers as well as two steps ahead of their competitors - and thus stake out a unique strategic position.
No strategy will remain unique forever
But despite these challenges, even the best of strategies have an incomplete life because competitors not only emulate attractive positions; they produce new ones to challenge the best propositions of the day.
So it really isn’t enough to build a unique strategic position or liven up the existing one. Managers and business owners have to continually create and occupy new strategic positions, a major problem, but not an unattainable task, for many established companies.
A strategy programme with a difference
Our strategy seminar and coaching programmes focus on discovery and renewal. We present a dynamic view of strategy - a view which emphasises questioning the rules of the game and that puts innovation and creativity back at the heart of strategy and the quest for a ‘breakthrough’ strategy.
This is a far more productive approach than strategy formulation that is rooted in systematic data analysis, diagnostic frameworks and prescription – methods advocated by many training establishments, consultancies and business schools.
Why people choose to work with us
We find that the managers and business owners who work with us have three concrete requirements:
1. A means to discover viable new business that is practical and quick to apply,
2. A dynamic approach to strategy making that puts innovation and creativity into the heart of strategy making,
3. An easy to follow system for crafting today’s and tomorrow’s break through business strategies.
Our track record
The ideas behind our view on strategy go back a long way. They are based on hands on achievement and in working with many managers and business owners in many sectors of industry in the creativity and innovation taking place in the market place.
Our views are also based on several years of research, observation and study. The focus of these ideas is strategic innovation. And in particular how some companies have managed to deliver superior value to their customers as well as achieve long lasting differentiation and outstanding success in their field!
All successful strategies share the same underlying principles. In other words the principles that drove Marks and Spencer to success over the last 100 years or so are the same that have thrust Zara to success in the early 21st century.
If these principles are understood then any manager or business owner can design an outstanding and successful strategy.
Unique Business Strategies
My name is Andrew Pearson, Director of Unique Business Strategies in the UK, and we at UBS specialise in helping managers zero in on the critical choices that lie at the heart of innovative strategies.
Here on this page in the right–hand column – you will see how we have helped just a FEW of the companies create a unique strategic position that we have worked with over the years achieve greater success – and I’d like to help you too!
We have put together an easy to follow system for creating and exploiting today’s – and tomorrow’s unique strategic position which you can FREELY DOWNLOAD INSTANTLY.
So if you want to create and exploit a unique strategic position that offers superior value for your customers and puts you two steps ahead of your competitors please contact us for a FREE taster session click here.
Or if you want to find out more about our in–house and online coaching in this and other areas of strategy formulation please click here for information.
With best wishes.
Yours sincerely,
Andrew M Pearson
Director
Unique Business Strategies
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Strategy Formulation
For the fundamentals and a framework to discovering viable new business opportunities click below
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